Songs for the Struggling Artist


A Better Way to Read On the Internet?

I thought this one post I wrote was pretty good. I know they’re not all winners. There are some that I just sort of throw together and some I really work at and this one sat somewhere in the middle, in that it had the flow of something that just emerged but the shaping of something I’d considered for a while. I guess what I am trying to say is that I was proud of it.

But when I put it out – nothing happened. I shared it on all the platforms, all the social medias it goes to. And I could count the views on one hand. I tried to goose the algorithm on Facebook – since that’s the place I usually get my views. I tried to like my own post (looks like Facebook doesn’t allow that anymore though I was able to like it via the Songs for the Struggling Artist Facebook page) and I used the algorithmic golden word “congratulations” in the comments.

Crickets.

I know better than to take Facebook’s algorithmic selections personally but still – having so few views made me question my own perception of quality. Maybe the post was no good after all. (Again – I know better. Some really great posts have only 4 views total. I know, I know the two things are disconnected. And yet.)

Then one of my friends commented, liked and shared it. Suddenly a post that had had only one view thus far that day had 18.

This is, on one hand, indicative of the reach my friend has but also suggests the power of one person sharing in the algorithmic battle for attention many of us seem engaged in. (Don’t underestimate the power of your share, like and comment. I am heartily grateful for every one. Your click will take my views from 4 to 5. Your share will take my views from 4 to 12 or 18 or more if others share it.)

This all makes me think about what a terribly imperfect way of sharing writing the internet is. It’s also a terribly imperfect way of reading. Facebook pitches its stream of posts as a NewsFeed and it does feel like it has become the place I receive a lot of news – and not just the news – but also the essays and articles and blog posts about things I care about.

But because of Facebook’s algorithms, it decides what I see instead of me. I miss so many things while simultaneously having the illusion that I’m current with the writers I like. But I know that I’m not. I follow Rebecca Solnit there so I see a lot of her writing but I know Facebook doesn’t show me everything. KatyKatiKate is a blogger and podcaster like myself and I want to support her work however I can – but I know Facebook is only showing me a third of what she writes. I wonder what genius posts she’s over there crafting and Facebook isn’t showing me or anyone else because of the algorithm’s quirks. I’m gonna guess she has a few of those orphan posts, too.

In the years before social media, I found it hard to follow writers and bloggers. I felt like I had to remember to go to various websites, various blogs. I just couldn’t remember all the places I wanted to go on the internet to read things I cared about. So when Facebook came around, it provided this very useful service of aggregating those articles, blogs and such. It’s just that it does that so BADLY. Like So Badly.

Twitter is even worse. People don’t really click on articles on Twitter. My sense is that it just moves too fast. The views I get on Twitter are negligible. And I don’t even understand how to share writing on Instagram.

So…what I’m waiting for is some kind of feed for writing. Does it already exist and I just don’t know about it? I want to be on it with my friends. I want to see what they recommended and be able to share pertinent news, as well as indie writing, like KatyKatiKate. The algorithmic bias of Facebook means it will really only promote what is shared – but as much as I love KatyKatiKate’s work, I’m not going to share every single piece. I don’t expect that of my readers either. But I want to be able to at least know about every piece that KatyKatiKate puts out. I want to click like, or love or star or heart or whatever, on all of them and I want to have a list of writers that I love listed on said site or some kind of extra boost for them. How our writings are shared matters and the way they are read and shared at the moment is really not working well.

I rely on Facebook to promote my blog and podcast and we all know how problematic it is. But if it went away tomorrow – or if everyone just deleted their accounts en masse, I’d have no readership whatsoever. I’m dependent on it, at the moment, and I do not appreciate how much control the Facebook algorithm has over who gets to see my work. And, due to the foibles of a writers’ brain, sometimes the control the algorithm has has a great deal of impact on the way I feel and my assessment of the quality of my work. It happens that way sometimes and I do not like it. I’m looking for another way.

 

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